Senior Sales Manager - IT Distribution & E-Commerce

Executive Block Gulberg Green, Pakistan

Job Description:

Lead Fortek’s nationwide IT distribution business and e-commerce channel, driving revenue growth across B2B and B2C segments. The role requires strategic leadership, vendor & channel development, and hands-on e-commerce management to scale both offline and online sales.






Job Requirements

  • Key Qualifications:
    • Bachelor’s or Master’s degree in CS, IT or Business field.  OR

    Position Type:
    • Full-time
    Skills and tools:

    Strategic planning & business development

    Vendor & channel partner relationship management

    E-commerce operations (product listings, pricing, promotions, fulfillment)

    Digital marketing alignment for online sales growth

    Contract negotiation & rebate management

    Financial management (P&L, inventory, credit, cash flow)

    Team leadership & performance coaching

    Market intelligence & competitive analysis


    Required experience:

    Bachelor’s degree in Business, IT, or related field (MBA preferred)

    10+ years in IT distribution & channel sales leadership

    Proven track record of revenue growth in B2B & B2C sales

    Strong vendor & partner network in Pakistan’s IT market

    Hands-on e-commerce management experience

    Experience with enterprise IT and consumer electronics product lines

Duties & Responsibilities

    • Develop and execute growth strategies for IT distribution & online sales

    • Build and maintain strong relationships with global and local IT vendors (servers, storage, networking, laptops, desktops, workstations, fire alarm systems, AVRs)

    • Negotiate contracts, pricing, and rebates

    • Identify, onboard, and grow reseller/channel partners nationwide

    • Oversee e-commerce operations including product listings, pricing, promotions, fulfillment, and digital marketing alignment

    • Drive traffic, conversion rates, and order value growth

    • Manage inventory, credit, and cash flow to optimize profitability

    • Track KPIs, sales trends, and market share

    • Lead and mentor sales, presales, e-commerce, and operations teams

Reporting Responsibilities


  • Reports to: CEO / Managing Director

    Manages: Sales, Presales, E-Commerce, and Operations Teams